May 21, 2018
Earlier this year, Ford Motor Company rolled out an innovative suite of standard driver-assist technologies that qualifies as the most advanced achievement in the realm among full-line brands.
Ford Co-Pilot360 was designed to help people around the world navigate congested roads in a safer and more confident fashion. Rolling out in key markets later this year, the system includes automatic emergency braking, blind spot information indicators, lane keeping and correction, a rear backup camera, and auto high beam lighting.
Let’s dive a bit deeper into three of these important pieces of the groundbreaking Ford Co-Pilot360:
Pre-Collision Assist with Pedestrian Detection
Also known as standard automatic emergency braking, this is a feature that can help drivers avoid collisions with other vehicles or pedestrians who might cross in front of a vehicle’s path without warning. While other cars and trucks have begun to roll out less advanced versions of this technology, Ford has raised the bar. If a potential collision is detected, a warning flashes and an alert sounds. If the driver’s response is not sufficient, the system can automatically apply the brakes to help minimize a frontal collision. This will be a standard feature on 91 percent of Ford vehicles by 2020.
Blind Spot Information System – BLIS
It’s easy to miss a car or other object in your vehicle’s blind spot, so the Ford Co-Pilot360 has addressed this common issue with BLIS. Radar is used to identify a vehicle entering the blind spot and alerts the driver with an indicator light in the side-view mirror. Cross-traffic alert can warn drivers of traffic behind when slowly backing out of a parking spot or driveway.
Three-Function Lane Keeping/Correction System
The first function of Ford’s new lane-keeping system notifies drivers through steering wheel vibration that they need to correct course when the system detects the vehicle drifting close to lane markings. The second provides steering torque to steer the vehicle back toward the center of the lane. Third, a driver alert system, continuously monitors driving pattern using a forward-looking camera and provides visual and audio warnings when the system estimates the driver’s vigilance level to be less than that of an attentive driver.
In development, Ford hopes to debut a reverse automatic emergency braking system. Identical to the new system debuted within Ford Co-Pilot360, this will help cut down on accidents stemming from decreased visibility while backing out of parking spots, driveways, etc.
In a press release, Ford said it is investing $500 million in the next five years to continue developing new driver-assist and safety technologies. Key areas of focus will be simplifying the technologies so they work as people expect, as driving controls become more automated in the future.
“Though our vehicles today are safer than ever, drivers tell us they are still stressed about getting in a potential accident,” said Jim Farley, Ford President, Global Markets. “That’s one reason why we’re making these must-have technologies accessible to millions of customers each year.”
Come out and see us for a test drive today.